E-commerce
Multichannel messaging for e-commerce
From cart reminders to order updates, use the right channel at every step of the shopping journey.
- Trigger: add_to_cart event
- Wait 2 hours
- Condition: no purchase event
- Push: cart reminder
- Wait 1 day
- Email: items in your cart (Data Feed)
Common challenges
A large share of visitors who add items to their cart leave without completing the purchase.
When campaign announcements are sent from different tools, the same user can receive several messages on the same day.
Product, price and stock information changes constantly; static message copy goes stale quickly.
The Pushizo approach
Abandoned cart journey
A flow that starts on add_to_cart and sends a push, then an email, if no purchase follows.
Up-to-date product data
Fetch price and stock information from your own API at send time with Data Feeds.
Frequency cap
Campaign and automation messages share the same frequency cap.
Order notifications
Send order and shipping status with an SMS or WhatsApp template.
Example journey
This flow is an example you can build in the journey editor.
- Trigger: add_to_cart event
- Wait 2 hours
- Condition: no purchase event
- Push: cart reminder
- Wait 1 day
- Email: items in your cart (Data Feed)
Features used
Journey automations
Event-triggered, multi-step, multichannel flows.
Push notifications
iOS, Android, Huawei and web push through one API.
Email
Drag-and-drop editor with SES, Resend or SMTP.
Dynamic content and Data Feeds
Data from your API or CSV tables at send time.
WhatsApp
Template messages with the WhatsApp Business Cloud API.
Analytics and A/B testing
Delivery, conversion, funnels, cohorts and auto-winner.
Send your first message with Pushizo
Create your account, add the SDK and send your first notification to a test device. New organizations get a 14-day trial with Starter plan limits.